The IPP4B workshop was held as part of the TVX2017 conference, Hilversum, The Netherlands, 14th -16th June 2017
In-Programme Personalisation for Broadcast: IPP4B
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The IPP4B workshop was held as part of the TVX2017 conference, Hilversum, The Netherlands, 14th -16th June 2017 |
In-Programme Personalisation for Broadcast: IPP4B |
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Background to the workshop: The growing demand for personalisation provides endless research, development and innovation opportunities for academics and industry. Personalisation is usually interpreted as the generation of personalised playlist, programme guide, product placement and advertising for viewers. However the notion explored in this workshop is the personalisation of audio, video and data elements within the broadcast programme which we are calling In-Programme Personalisation. Consequently, the IPP4B workshop focussed on the automatic personalisation of the streamed content. The likely technology to support these features is object-based media where audio, video and other elements may be placed into existing media and be rendered for consumption by the end viewer. |
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In-Programme Personalisation is a radical innovation for broadcast media, where network content can be personalised according to the viewer profiles. However, there are many challenges to face. The workshop explored both the technical issues of In-Programme Personalisation for Broadcast, also the market and production of content. A community of interest needs to be realized in order that best practice, concerted development and standardisation are appropriately addressed in the industry. |
Presentations given at the IPP4B Workshop (with links)09.00 - MORNING SESSION 1 INTRODUCTION 09.15 - KEYNOTE
11.00 - MORNING SESSION 2 - Papers Session André Regado, Alexandre Ulisses, Miguel Poeira
and Pedro Santos; MOG Technologies, Portugal
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13.30 - AFTERNOON SESSION 1 Mohamed Ibrahim, Ali El Essaili, Thorsten
Lohmar, Ericsson Research, Germany; Aurelien Revault D'allonnes Ericsson
Broadcast Solutions, France
WORKSHOP ATTENDEES' ROUND TABLE: This was a round table discussion. The report is here The overview of the workshop is given in this paper, prepared by the organisers and published in the TVX2017 proceedings.
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Invitation to Participation in IPP4BFollowing the workshop there is sufficient and growing interest in the subject of In-Programme Personalisation and apaptation. We are currently looking into the potential for forming a community of interest, i.e. a special interest group. An interest group would span the range of stakeholders from creatives and story-tellers, production workflow personnel, distribution platforms, etc. |
The group would likely address promotion of the various aspects of in-programme personalisation, technically and user-facing. More details will be given on this as plans emerge. If you are interested in such an interest group, please contact me at jeremy.foss@bcu.ac.uk, or any of the other organisers (listed below).
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Organising Committee The IPP4B workshop was organised by a committee drawn from the broadcasting industry and academia closely related to the industry. Biographies of the committee members and information their organisations are given here. Alexandre Ulisses, MOG Technologies, Portugal Mike Armstrong, BBC R&D, UK Ben Shirley, University of Salford, UK. Benedita Malheiro, Polytechnic of Porto and INESC TEC, Portugal. Jeremy Foss, Birmingham City University, UK. Sara Kepplinger, Fraunhofer Institute for Digital Media Technology, IDMT, Germany Back to TVX2017 Main Page To register interest, and other queries contact jeremy.foss@bcu.ac.uk |